Most of us love live events. No one really loves a Zoom call. It was fun and convenient to begin with. We put on silly hats, we did funny backgrounds. But now it feels functional and flat. It’s certainly not an event. Virtual is just that …virtual. The...read more
Working in the people aspects of digital transformation for many years, it is great to see new research showing employee experience becoming a digital transformation priority. According to the research by VMWare, half of respondents say EX is on the rise...read more
In today’s modern world, ratings have become ubiquitous in how people make life decisions, from holiday reviews on TripAdvisor to choosing our food on Deliveroo and even rating our taxi trips on Uber. We want to know what our peers think.This phenomena...read more
By Belinda Gannaway, Strategy Director, Fathom XP If there’s one place to dance, it’s Plaza Garibaldi in Mexico City. The music, the moonlight, the people. It’s pure bucket list. Sadly, not for me. Because I can’t dance – not really dance. So I didn’t. I sat it out...read more
In our recent chat with Mark McCulloch for The Spectacular Marketing Podcast we began to dissect the components of a successful employer brand. So what are they and why do they matter? (In the same podcast we also talked about our Nine Principles for A Successful...read more
As big fans of The Spectacular Marketing Podcast, we were delighted to chat with Mark McCulloch about all things employer branding a couple of weeks back. As we agreed in our discussion, you have an employer brand whether you want one or not. The question is: Is it...read more
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