Our Team
We are a passionate network of creatives, coaches, design thinkers and facilitators with many years’ experience bringing people together on and offline to create change.
Belinda Gannaway
Strategy Director
Belinda is an employee experience strategist, designer, coach, and trainer. She supports global brands, NGOs and growing businesses to innovate and grow with purpose and values at the core. In recent years, Belinda’s work has won a variety of industry awards for innovation and impact. Belinda speaks widely at global events on employee experience and was named one of HR Magazine’s Most Influential Thinkers in 2022. She is co-author of EX by Design – How to Create an Effective EX for Competitive Advantage (second edition 2024).
Charlotte Dewar
Creative Director
Charlotte is a creative at heart. Starting as a brand designer, she moved into brand strategy and then culture activation over the course of her 28+ year career. This mix of skills enables her to create highly engaging culture activation programmes, focusing on giving clarity and helping people understand and embody the changes happening in their organisations.
Lorne Armstrong
Experience Director
Lorne is a highly experienced designer and facilitator of behaviour-changing experiences. Lorne has created some of the UK’s most innovative projects for both private and public sector clients to create and deliver real change in organisations.
Matt Matheson
Experience producer, facilitator and coach (UK)
Matt brings the belts and braces with 15 years’ project management experience alongside 10 years of performance coaching and facilitation. He combines sound business logic with a knack for unlocking potential in people to get results that start from within.
Tim McCleary
Facilitator and coach (USA)
Tim applies his deep experience on the client- and agency-side with some of the world’s best-known brands to the facilitation of live and virtual events. He’s skilled at bringing the art and science of participant involvement to both the small screen and largest of rooms.
Alex Webb
Facilitator and coach (UK)
As both a professional leadership consultant and facilitator, Alex works with clients, f2f and virtually, to build ‘leadership muscle’ through awareness, resilience and team performance. Developing individual and team performance, Alex’s experience in business, both B2B and B2C delivers measurable growth.